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Panilino
An ERP for a pastry shop: custom cake orders, products and fillings, contracts in the client's own format, SMS and messenger chats.
Abouttheclient
Panilino is a bakery and pastry shop in Moldova. Custom cake orders come in by phone and through messengers, and every order gets a printed contract.
Thetask
Move work out of the old CRM into a new system that keeps the order, the customer, the conversation and the contract in one place, and sends reminders about customers' special occasions on its own.
Thesolution
Pastry shop orders
Products, fillings, extras, weight and deposit sit in a single order card that can be edited until pickup.
Contract in the client's format
The contract template mirrors the paper form the customer signs, with a preview and reprinting.
Conversations
Messages from four channels and SMS campaigns share one window with the customer's card.
Key dates
The system reminds staff about birthdays and holidays of regular customers.
Theresult
- 1 window for the order, customer and conversation
- 4 messaging channels
Fillinthebrief
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